Artificial intelligence does not replace your judgment or your knowledge of the business.
It helps you get to the relevant information, compare results and examine the possible actions.
AI Assistant — Team
What if you could simply ask your business how it’s performing?
“Which channel generated the most conversions this month?”
“Google Ads generated 82 conversions, compared with 54 for Meta Ads over the selected period.”
The assistant can compare the conversions recorded by the connected sources and present the results of the different channels.
“Are my advertising campaigns more effective than before?”
The assistant can compare spend and conversions across different periods.
Example response:
“Your advertising spend rose by 12%, while your conversions grew by 25%. Your average cost per conversion went down.”
“What are the biggest changes this week?”
The assistant can bring out the metrics whose changes deserve your attention.
Example response:
“Your recorded revenue rose by 18%, while new leads fell by 9%. Look at where your sales come from and how your acquisition is changing to better understand this gap.”
“Where should I focus my efforts?”
Based on the available data, the assistant can suggest avenues for analysis and recommendations.
Example response:
“Your Google Ads campaigns show a decrease in cost per conversion, while the cost for Meta Ads is rising. Look at the differences in conversion quality before changing your budgets.”
All the answers above are fictional and illustrate possible interactions. The exact capabilities depend on the connected data and on the assistant’s features.
The assistant draws on the information available in your connected platforms to help you understand your results.
A general-purpose AI assistant can explain what a conversion rate is or how to calculate an acquisition cost.
The Oryon assistant goes further: it is designed to answer questions about your own company’s data.
It can help you explore your metrics, compare your results and examine important changes, depending on the information available.
You no longer just ask how to analyze data. You query your own directly.
Your dashboards let you view your metrics.
The AI assistant helps you dig deeper into what you see by asking follow-up questions.
You can move from a result to a more detailed analysis without having to search manually across several platforms.
It helps you get to the relevant information, compare results and examine the possible actions.
When some data is missing or insufficient, the conclusions should be interpreted with caution.
The AI assistant connected to your data is included in the Team plan at CAD 79.99/month, plus taxes.
This subscription also includes the Individual features as well as the weekly strategic reports.
For organizations with more complex needs, the Enterprise plan offers custom capabilities based on those needs.